For the ambitious redesign of SLASH, spanning from the logo to typography and colors, we embarked on a comprehensive transformation that unfolded over a dedicated 6-year plan. Since 2019, our journey involved crafting animated trailers, merchandise, a substantial 120-page catalog, and more. The evolution from /slash to SLASH introduced a vibrant two-tone design, seamlessly blending geometric elements and amorphous shapes with intricate illustrations, paying homage to Fantastic Film classics. Imbued with nostalgia, the design reverently nods to the iconic aesthetics of the VHS era, reflecting in the typography and ensuring that SLASH stands as a testament to creativity and timeless cinematic influence.